Though she had always appreciated natural beauty in daily life, it was in the first year of her husband’s presidency that Mrs. Johnson realized her voice could go towards helping to preserving nature on a large scale. She traced the inspiration for her involvement in beautification to President Lyndon B. Johnson’s January 1965 State of the Union address, where he said, “We must make a massive effort to save the countryside and to establish—as a green legacy for tomorrow—more large and small parks, more seashores and open spaces than have been created during any other period in our national history.” This vision began to take concrete form at one of Mrs. Johnson’s monthly Women Doer’s Luncheons, where she heard activist Mary Lasker propose a beautification program for the nation’s cities: large-scale plantings, lights, waterworks, and “masses of flowers where the masses pass.”²

Lasker wanted to make beautification a nationwide effort, but Mrs. Johnson wanted to start small by planting flowers in the town she lived in, Washington, D.C., and thus encourage other Americans to involve themselves in conservation as well. She reminisced later that the beautification effort began “with the hope that it would have a ripple effect across the land. Everybody who did it loves his hometown. You just say hometown and you get a smile, at least from a whole lot of Americans.” The First Lady’s Committee for a More Beautiful Capital met for the first time in the Red Room of the White House on February 11, 1965.³

The Beautification Committee convened monthly. It began planting on Pennsylvania Avenue, then expanded outward, establishing azalea and daffodil beds by the Potomac River and in the medians and triangles of the capital city. First Lady Lady Bird Johnson would leave the White House early in the mornings in a minibus, bound for plantings all over Washington, D.C. Over the course of four years the committee planted a shocking two million daffodil bulbs, reportedly the largest planting in history. The president chuckled about the constant plant-related busyness in the Executive Mansion: “Whenever I try to take a nap, there is Lady Bird in the next room with Laurance Rockefeller and eighty ladies talking about the daffodils on Pennsylvania Avenue.”⁴

Not all of First Lady Johnson’s plantings last to the present day, but the spirit behind them does. Perhaps Mrs. Johnson’s most far-reaching conservation effort was sponsoring the Highway Beautification Act of 1965. “Lady Bird’s Bill” established air quality standards, provided for the building of scenic overlooks and rest stops, and set limits on unsightly billboards, junkyards, and litter along public highways. Limiting air pollution and limiting visual pollution were strongly related ideas to her, as they both contribute to public health. “Our peace of mind, our emotions, our spirit—even our souls—are conditioned by what our eyes see,” she told attendees at a Beautification Luncheon in 1965.⁵

When the Johnsons left the White House in 1969, the first lady left behind a living memento: the Children’s Garden on the South Lawn. The garden serves as a playground for presidential families. There are holly bushes, a Winesap apple tree, and crocuses under the flagstones. In its center she placed a goldfish pond with blue water lilies. She wanted to leave the garden as a “good-bye gift” to the White House. As John Keats put it in her favorite work of poetry, “A thing of beauty is a joy forever.”⁶